Channels · C2 Motions & channels
Marketplace
Definition. A platform (e.g. cloud or app marketplace) where your product is listed and transacted inside a partner ecosystem.
Related terms
Where this sits
Part of the Channels set within the GTM World Model — cluster C2, Motions & channels.
How to cite this
@misc{shalvi_gtm_marketplace,
author = {Singh, Shalvi},
title = {Marketplace — GTM World Model Glossary},
year = {2026},
url = {https://shalvisingh.com/gtm/glossary/marketplace}
} Singh, Shalvi. "Marketplace — GTM World Model Glossary." shalvisingh.com, 2026. https://shalvisingh.com/gtm/glossary/marketplace