Account-based · C2 Motions & channels
Named Accounts
Also: target account list (TAL)
Definition. The explicit, finite list of accounts a team is assigned to pursue (e.g. '200 named target accounts').
Related terms
Where this sits
Part of the Account-based set within the GTM World Model — cluster C2, Motions & channels.
How to cite this
@misc{shalvi_gtm_named_accounts,
author = {Singh, Shalvi},
title = {Named Accounts — GTM World Model Glossary},
year = {2026},
url = {https://shalvisingh.com/gtm/glossary/named-accounts}
} Singh, Shalvi. "Named Accounts — GTM World Model Glossary." shalvisingh.com, 2026. https://shalvisingh.com/gtm/glossary/named-accounts