Shalvi Singh's writing

Sales & qualification · C3 Funnel & lifecycle

Proof of Concept

Also: POC, pilot

Definition. A limited trial proving the product works for the buyer's specific case before full commitment.
Established Last updated 2026-06-18

Related terms

Sales EngineerFree TrialCritical Event

Where this sits

Part of the Sales & qualification set within the GTM World Model — cluster C3, Funnel & lifecycle.

How to cite this

@misc{shalvi_gtm_proof_of_concept,
  author = {Singh, Shalvi},
  title  = {Proof of Concept — GTM World Model Glossary},
  year   = {2026},
  url     = {https://shalvisingh.com/gtm/glossary/proof-of-concept}
}

Singh, Shalvi. "Proof of Concept — GTM World Model Glossary." shalvisingh.com, 2026. https://shalvisingh.com/gtm/glossary/proof-of-concept