Sales & qualification · C3 Funnel & lifecycle

Territory Management

Also: territory planning, carving

Definition. Dividing the market into territories (geographic, vertical, or account-based) and assigning reps to maximize coverage, minimize overlap and conflict, and balance quota potential. A core RevOps planning exercise each fiscal year.
Established Last updated 2026-06-18

Related terms

Where this sits

Part of the Sales & qualification set within the GTM World Model — cluster C3, Funnel & lifecycle.

How to cite this

@misc{shalvi_gtm_territory_management,
  author = {Singh, Shalvi},
  title  = {Territory Management — GTM World Model Glossary},
  year   = {2026},
  url     = {https://shalvisingh.com/gtm/glossary/territory-management}
}

Singh, Shalvi. "Territory Management — GTM World Model Glossary." shalvisingh.com, 2026. https://shalvisingh.com/gtm/glossary/territory-management