Sales & qualification · C3 Funnel & lifecycle
Upsell
Definition. Moving a customer to a higher tier or larger plan than they currently have.
Related terms
Where this sits
Part of the Sales & qualification set within the GTM World Model — cluster C3, Funnel & lifecycle.
How to cite this
@misc{shalvi_gtm_upsell,
author = {Singh, Shalvi},
title = {Upsell — GTM World Model Glossary},
year = {2026},
url = {https://shalvisingh.com/gtm/glossary/upsell}
} Singh, Shalvi. "Upsell — GTM World Model Glossary." shalvisingh.com, 2026. https://shalvisingh.com/gtm/glossary/upsell