Metrics · C4 Economics & metrics
Expansion Revenue
Definition. Additional recurring revenue from existing customers via upsell, cross-sell, and upgrades.
Related terms
Where this sits
Part of the Metrics set within the GTM World Model — cluster C4, Economics & metrics.
How to cite this
@misc{shalvi_gtm_expansion_revenue,
author = {Singh, Shalvi},
title = {Expansion Revenue — GTM World Model Glossary},
year = {2026},
url = {https://shalvisingh.com/gtm/glossary/expansion-revenue}
} Singh, Shalvi. "Expansion Revenue — GTM World Model Glossary." shalvisingh.com, 2026. https://shalvisingh.com/gtm/glossary/expansion-revenue