Shalvi Singh's writing

Metrics · C4 Economics & metrics

Win Rate

Definition. The percentage of qualified opportunities that become closed-won. ~20–25% on qualified oppties is a common SLG benchmark.
Established Last updated 2026-06-18

Related terms

OpportunityClosed-Won / Closed-LostSales VelocityCoefficient Compression

Where this sits

Part of the Metrics set within the GTM World Model — cluster C4, Economics & metrics.

How to cite this

@misc{shalvi_gtm_win_rate,
  author = {Singh, Shalvi},
  title  = {Win Rate — GTM World Model Glossary},
  year   = {2026},
  url     = {https://shalvisingh.com/gtm/glossary/win-rate}
}

Singh, Shalvi. "Win Rate — GTM World Model Glossary." shalvisingh.com, 2026. https://shalvisingh.com/gtm/glossary/win-rate